Victor Roman is a New York City born Creative Director with over a decade of experience spanning agency and independent practice. His work sits at the intersection of culture, sports, music, and storytelling.
Currently working with the Game Seven creative team, Victor has led and contributed to projects for globally recognized brands including Aimé Leon Dore, Nike, Jordan Brand, Spotify, Netflix, StockX, and Prize Picks. His approach blends concept-driven thinking with a deep sensitivity to typography, image-making, and cultural context.
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Tennis Shirts ‘26
Tennis Shirts®
Design: Victor Roman Studios
Tennis T-Shirts and @complex present The Unofficial Shop, a five-day New York pop-up bringing the world of Tennis T-Shirts to life during one of tennis’s biggest moments.
VRS® was commissioned to create an original graphic celebrating the energy and culture surrounding the US Open. The experience brought together 32 collaborators from across tennis, fashion, art, and culture to design the shirts the tournament would never make itself. Guests could explore more than 50 original graphics displayed throughout the space, select a favorite, choose a shirt, and have their design printed on demand, on the spot.
The VRS® “Ill do it tomorrow” graphic became part of this interactive merchandise experience, giving visitors the opportunity to create a unique keepsake that connected independent design with the excitement of the tournament.